To be able to stay focused on what really matters you need to have a clear strategy. When companies are small it is not always easy to have a clear strategy and act on it, but it is usually a lot easier than in big companies. To be able to do innovation and also stay customer focused even in big organisations a clear vision and strategy is essential. And every one in the organisation needs to understand the strategy.
There is a research done by Harvard Business School saying only 5% of the employees know about their business strategy. This is really scary for anyone running a business, and something everyone in a position to make strategic decisions needs to take really seriously. If people in the organisation don’t know about, or understand the vision or the strategy, how can they then make tactical and operational smart decisions making the business go in the right direction? There is only one answer to that question, they cant.
A Collaboration and Visualization tool to make Strategy Transparent
This fall I’ve been doing a talk around the topic “Customer Focused with an Agile Mindset” where I talk about how leaders of organizations need to grow an Agile mindset and make a strategic decision to become customer focused to be able to survive in the fast moving complex world of today, and how that can be done. The Innovation Map is one of the slides of my talk and I’ve been getting a lot of great feedback on it. Something many people feel is missing today is a holistic overview of the different strategies the organization have, and to be able to use it in their daily work making sure they are on the right track.
The Innovation Map is a great tool to be able to visualize what strategic initiatives the organisation have, or perhaps don’t have. Also it can be used to visualize the initiatives TOGETHER, ACROSS the organization. In this way when involving more people we can easier see the full picture of where we are going, and what we can do about it. By involving the people working front line with the customers knowing about their needs as well as those that can create the solutions to help the customers and not only management, you grow both an understanding of what the business strategy is – AND – you get their valuable knowledge of what the customer needs are and what can actually be possible to do or not do today and in the future. Then it will be up to management to prioritize the strategy based on different business scenarios.
Download the FREE Innovation Map Now (.pdf)